SONOVA

Technology is synonymous with simplification. For many people, however, technology makes things possible. At Sonova I had the opportunity to be a part of their vision of helping people to hear the world.

A great device deserves the best Hero (Audéo B-R launch)

MY ROLE

I worked at Sonova as a Graphic and Motion Designer, responsible for developing branding and digital content. I was also involved in content and database management, by designing and managing assets with "Adobe Experience Manager", "Cockpit" and "SAP Hybris".

Furthermore, I worked on the post-production of the products shots and optimizing other assets for the e-commerce platform, website, and database management.

Phonak Audeo B-R case product packshot with post production

PRODUCT PACKSHOT

Some post-production of the products (beauty shot) as assets for the e-commerce platform, website, and database management.

Phonak Virto B-10 pair with post production

Love at First Sight (Social media campaingn)

Phonak Sky V Love at the first sight social media campaign

SOCIAL MEDIA

Phonak Sky V Love at the first sight social media campaign
Phonak Sky V Love at the first sight social media campaign
Phonak Facebook Ad 1 day of hearing
Phonak Facebook Ad Battery
Phonak Facebook Ad Super quick
Phonak Facebook Ad Virto B Titanium
Phonak Facebook Ad Virto B Titanium
Phonak Facebook Ad Virto B Titanium
Phonak Facebook Ad Roger clip
Phonak Facebook Ad EasyClip
Phonak Facebook Ad Roger Pen
Phonak Facebook Ad Audeo V
Phonak Facebook Ad Sky Q
Phonak Facebook Ad Lyric

RESPONSIVE WEB DESIGN

Phonak Virto-B Product landing page responsive design
Phonak Audeo BR web site for the product launch

PRINT DESIGN & VISUAL COMMUNICATION

Phonak print infographic design of Naida B and Cros rechargeable
Phonak print brochure design of Phonak Belong

PRINT DESIGN & VISUAL COMMUNICATION

Phonak print infographic design of Cros rechargeable
Phonak print brochure design of Phonak Belong

PERSONAL LEARNINGS

My experience at Sonova contributed to enhancing my field expertise in complex corporate and structured environments. From a branding perspective, I learnt how important it is to orchestrate the brand message across touchpoints and create a meaningful, relevant, and distinctive design executions to grab the audience's attention and fully communicate the brand vision.

Furthermore, I had the opportunity to be part of the marketing team for the launch of new products. I’ve collaborated on the product page creation, social media campaign and assets for e-commerce. This multi-disciplinary process allowed me also to significantly improve my understanding of communication assets and database management.

I learned to work and communicate in a global corporate environment which provided me with broad exposure to senior experts from various disciplines such as technology and industrial design.

ACCOMPLISHMENTS

  • Led the design of the website (landing pages) for the international product launch with excellence and on time;

  • Social media campaigns (Stills and motion graphic videos);

  • Print material;

  • Improved E-commerce by reorganizing and producing assets;

  • "How to" videos for online device customization;

ACHIEVEMENTS

  • Successfully launched the products in 12 different countries;

  • Outstanding results in new product sales;

  • High satisfaction of all the stakeholders involved and congratulations from the top management team.

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Copyright © 2021 Andrea Di Berardino

Copyright © 2021 Andrea Di Berardino